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Survey Among Rural and Urban Medicare Beneficiaries Shows Similarities and Shared Potential

Most people are quick to conclude that rural and urban communities are naturally different. Both environments embody different cultures that reinforce the dichotomy of rural versus urban healthcare. Yet, a recent survey of these populations found commonalities that suggest the old paradigm may be shifting among Medicare beneficiaries.

We commissioned an online survey of U.S. residents, age 65+ and enrolled in Medicare. Participation totaled 4,992 individuals between March 18 to April 5, 2021. The data was segmented by rural and urban beneficiaries. We defined rural and urban populations by zip code, according to the Federal Office of Rural Health Policy. The study examined access to health care, Medicare satisfaction and healthcare utilization.

Here’s what we found:

Original Medicare (Parts A and B) and Medicare Advantage (Part C) beneficiaries:

Different Settings, but Equally Engaged in their Health

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